ReaLift + Nfinity™ Cheer

Nfinity™ Cheer

The Brand

Nfinity® is a powerhouse in women’s performance footwear and gear—serving athletes in cheerleading, basketball, and volleyball. Known for their lightweight shoes, sleek designs, and athlete-first innovation, Nfinity has become a defining brand in female youth sports. With a loyal base of athletes, coaches, and parents, Nfinity is more than just a performance brand—it's a symbol of ambition, confidence, and strength.


The Problem

Despite Nfinity’s strong D2C growth and engaged customer base, a key friction point was surfacing: sizing uncertainty. Because almost all customers shop online and can't try on shoes in-store, many were left guessing what size to order. Nfinity implemented tutorial YouTube videos showing how to measure your feet against a wall but shoppers struggled to utilize this effectively.


To add complexity, different footwear models—use distinct lasts and fits. This led to a rising trend in returns, sizing-related customer service tickets, and lost conversions from hesitant first-time buyers.

The Solution

Nfinity integrated ReaLift’s web-based footwear sizing solution to provide each shopper with personalized size recommendations based on their unique foot shape—using just a mobile scan.


Within eight months of launching ReaLift across footwear, Nfinity unlocked powerful performance improvements:

GREATS and ReaLift, partnered together, to launch a web-based footwear sizing solution, to help shoppers find the ideal shoe size, the first time.

After four months of launching RealFoot on their footwear products, GREATS gained substantial improvements in KPIs including:

33%

Lower Returns versus Previous Year

Lower Returns versus Previous Year

34.5%

Shoppers Used ReaLift

Shoppers Used ReaLift

9,201

Scans from ReaLift Tool

Scans from ReaLift Tool

Get a DEMO Today!

See why ReaLift is one of the fastest growing technology companies in the sizing industry.

Get a DEMO Today!

See why ReaLift is one of the fastest growing technology companies in the sizing industry.

Get a DEMO Today!

See why ReaLift is one of the fastest growing technology companies in the sizing industry.

Get a DEMO Today!

See why ReaLift is one of the fastest growing technology companies in the sizing industry.